February 24, 2005

7–Eleven, Inc. selects KSS’ PriceNet to replace existing gasoline-pricing software

Florham Park, NJ – (Feb 24, 2005) – 7-Eleven, Inc. (NYSE:SE), the world’s largest convenience retailing chain, has selected KSS’ PriceNet to replace existing gasoline pricing software.

Headquartered in Dallas, Texas, and operating and franchising 2,432 gasoline stores in the United States and Canada, 7-Eleven signed an enterprise license agreement for PriceNet.

PriceNet technology assesses and supports different tactics and strategies to suit the characteristics of various geographical areas. The tool is highly configurable and can support better decision making whether using simple protocol-based pricing strategies or more advanced techniques.

Ron Williams, gasoline pricing manager at 7-Eleven, said, “PriceNet allows us to enhance our ability to price gasoline because of its detailed analysis of performance and market data. By using this software, we can better control volume and margin targets while providing competitively priced gasoline.”

Iain Cockburn, chief executive of KSS, added, “In our opinion, this deal with 7-Eleven validates PriceNet as the leading industry pricing solution for the U.S. market. We completed the rollout for 7-Eleven in less than five months, an indication of our ability to implement quickly and efficiently.”

About 7-Eleven

7-Eleven, Inc. is the premier name and largest chain in the convenience retailing industry. Headquartered in Dallas, Texas, 7-Eleven, Inc. operates or franchises approximately 5,800 7-Eleven® stores in the United States and Canada and licenses more than 21,700 7-Eleven stores in 17 other countries and U.S. territories. During 2004, 7-Eleven stores worldwide generated total sales of more than $41 billion. Find out more online at www.7-Eleven.com.

About PriceNet

PriceNet is the market-leading, retail fuels pricing solution, helping operators in a diverse range of markets set prices at more than 14,000 outlets worldwide. Capable of supporting all channels of trade, PriceNet streamlines pricing processes and supports more effective decision making through a combination of automated pricing rules, analysis, price modeling and optimization.

About KSS

KSS is the global leading provider of pricing analytics, price management, rules-based pricing and optimization technology and services to fuel retailers and wholesalers in the oil and gas, convenience store, grocery and big box retail industries. KSS clients include global, national and regional companies managing a total of over $100 billion in revenue through more than 20,000 fuel sites and rack terminals, throughout the world. KSS US headquarters are located in Florham Park, NJ with European headquarters in Manchester, UK.

For further information please visit the website at www.kssg.com or contact:

Bob Stein, Chief Executive Officer Tel: +1 (973) 549 1850
Mark Hawtin, Vice President Marketing Tel: +44 (0)161 228 0040

For media inquiries, contact Roy Miller Tel: +1 972 717 3500 ext 235 or rmiller@transsynergy.com

Arrange a consultation, USA (973) 549 1850, Europe +44 (0) 161 228 0040, Contact us

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