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October 4, 2005

 

Alon USA announces selection of KSS RackPrice Solution for Wholesale Fuel Pricing

 

Florham Park, NJ - October 4, 2005 – Alon USA Energy, Inc. (NYSE:ALJ), headquartered in Dallas, Texas announced today that it has selected the KSS RackPrice solution to support pricing within its wholesale fuels business. Alon will use KSS’ RackPrice to help meet daily performance targets by consistently making informed pricing decisions and by responding more rapidly to market events. KSS RackPrice is a complete pricing solution for supporting rack pricing decisions and includes modules for price generation automation, reporting/analysis, competitive price prediction, price-volume modeling and price optimization.

Kyle McKeen, Vice President Marketing for Alon USA stated, “As market volatility continues to rise it is critical for us to have a flexible, efficient and responsive pricing process that enables us to react quickly and deal with new challenges in the rack business. In addition to providing us with greater control over pricing, RackPrice will allow us to more effectively manage, interpret and respond to market variables via a suite of sophisticated tools.”

“Alon USA is an innovator in the petroleum industry and we are delighted with their selection of the KSS RackPrice solution”, said Iain Cockburn, KSS CEO. “We’ve been able to leverage our leadership position and experience with advanced pricing solutions to bring a completely new level of pricing technology to better support pricing analysts and improve the rack pricing process. Our solutions have always offered a very considerable ROI for our customers and we look forward to working with Alon to successfully implement the KSS RackPrice solution”.

 

About Alon USA

 

Alon USA Energy, Inc., headquartered in Dallas, Texas, is an independent refiner and marketer of petroleum products, operating primarily in the Southwestern and South Central regions of the United States. The Company owns and operates a sophisticated sour crude oil refinery in Big Spring, Texas, which has a crude oil throughput capacity of 70,000 barrels per day. Alon USA markets gasoline and diesel products under the FINA brand name and is a leading producer of asphalt in the State of Texas. The Company also operates convenience stores in West Texas and New Mexico under the 7-Eleven and FINA brand names and supplies motor fuels to these stores from its Big Spring refinery.

For more information about the company, visit its' website, www.alonusa.com.


About KSS


KSS is the global leading provider of pricing analytics, price management, rules-based pricing and optimization technology and services to fuel retailers and wholesalers in the oil and gas, convenience store, grocery and big box retail industries. KSS clients include global, national and regional companies managing a total of over $100 billion in revenue through more than 20,000 fuel sites and rack terminals, throughout the world. KSS US headquarters are located in Florham Park, NJ with European headquarters in Manchester, UK.

For further information please visit the website at www.kssg.com or contact:

Bob Stein, Chief Executive Officer Tel: +1 (973) 549 1850
Mark Hawtin, Vice President Marketing Tel: +44 (0)161 228 0040

For media inquiries, contact Roy Miller Tel: +1 972 717 3500 ext 235 or rmiller@transsynergy.com

 

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