Circle K Expands KSS PriceNet Usage
Agreement Broadens to include new Retail Locations
CHICAGO – Oct. 6, 2008 – Circle K Stores Inc has expanded its existing agreement for KSS Inc’s PriceNet fuel price management system to accommodate 71 additional retail locations acquired in the St. Louis and New England markets.
This announcement, made at the NACS Show, Oct. 4-7 in Chicago, follows the recent addition of 124 Circle K stores also located in the New England market.
PriceNet is a comprehensive pricing solution that supports the key tasks and stakeholders involved in retail fuels pricing, from capturing field-based intelligence at the site level to the generation of price proposals, via comprehensive pricing rules or price optimization, to consistent and timely implementation. High levels of automation and an ‘exception-based’ approach ensure a rapid response to competitors and market conditions and allow pricing analysts to leverage the power of pricing analytics.
“We are excited that Circle K continues its PriceNet expansion across North America,” said Bob Stein, KSS chief executive officer and president. “With current demand for gasoline low and price volatility high, it’s important to have reliable analysis tools that quickly help retailers like Circle K identify and evaluate competition, make informed pricing decisions and quickly enact changes to pricing strategies.”
About Circle K
For more than 50 years, Circle K has been one of North America's most popular and successful convenience store operators. Today, there are more than 2,100 Circle K stores across the United States, and more than 4,000 international locations. Circle K’s mission is to be the best and most convenient place to shop, and work. Its stores are known around the world for offering busy consumers a wide variety of quality products and services in a fast, friendly and clean environment. For more information, visit www.circlek.com
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